When sitting in the Compton Union Building (CUB), there is a relaxing, yet energetic feel to the place.
The ethos for the space is variety of things. The lounge where you can play video games or sit in the round couches tell the person to relax and hang out and have fun. Be yourself and enjoy the atmosphere and the people that surround you.
The colors are mostly crimson, white and grey showing our school pride and colors, which connects to us on a pathos level.
Many advertisements that are locked into the CUB often revolve around connecting and getting involved with the campus or advertising to buy food. It goes back and forth between the two telling us how we should spend our time/money in the CUB. A specific part of the CUB; The Quiet Lounge dictates to the viewers that before entering, keep talking minimal and if you have to take a call, keep it outside of the quiet lounge. I often like going there when I'm wasting an hour for my next class or I need to study.
The addresser would the Washington State University and their message is "Stay and hang out at the center of campus". In a way it is the life of campus because it is in the heart of campus and provides food service, a bookstore with school supplies, a good study environment and a connection to the library when students need access to it. The addressies are us; the students and visitors alike. They advertise the cub through Facebook and hold many SEB events at the CUB making it the place to go when wanting to see a movie, watch a band play, go to an Up All Night, or just to chill and hangout with friends.
The kairos for the CUB is the location because it is in the center of campus making it a convenient place to stop and grab a cup of coffee or just to pass through because its the quickest way to your next class.
Not exactly relating to the CUB itself, but when I walk to class I always look at it mathematically. I look at it through hypotenuses. I could take the long way by going straight one direction and turn and go straight in the other direction OR I could take the hypotenuse of that triangle and save myself the time. Which makes sense why people are creating their own dirt path routes across bryan hall in the grass because instead of going down the stairs and along the pavement, they could always just take the most direct route. Its all about vectors.
Your last bit relates to the CUB, I think. Even though there are huge, open spaces in the CUB, we're still stuck turning at right angles when we walk through the building, and the halls crowd people together as they walk through. There's a lot of control over how and where we walk in that building (and some good attempts to do the same outside). Do you think these walking spaces, or at least the ones in the CUB, were designed this way to promote the idea that these spaces are "the life of campus?" I'm just thinking of the difference between the broad (yet always crowded) Terrell Mall between the CUB and Todd versus the kind of haphazard sidewalking by Sloan and Honors.
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